The party city grows up: how Berlin's
clubbers built their own urban village
What if a city allowed a huge
regeneration project to be led, not by the wealthiest property developer, but
by the club owners who put on the best parties in town? With the opening of
Holzmarkt, Berlin is about to find out
Philip Oltermann
Philip Oltermann in Berlin
@philipoltermann
Sunday 30 April 2017 12.00 BST Last modified on Sunday 30
April 2017 22.00 BST
For the first decade of the 21st century, the industrial
wasteland between Berlin’s Ostbahnhof station and the river Spree was earmarked
for a huge urban regeneration project – one that would show that the German
capital could keep up with London and New York. Where flowing water had once
marked the divide between communist and capitalist spheres of influence were to
be a phalanx of high-rise blocks made of shiny glass, some of them 80 metres
tall, containing luxury apartments, hotels and offices.
But tomorrow, that same 12,000m2 patch of land will open
with an altogether different look: an urban village made of recycled windows,
secondhand bricks and scrap wood, containing among other things a studio for
circus acrobats, a children’s theatre, a cake shop and a nursery where parents
can drop off their children while they go clubbing next door. There’s even a
landing stage for beavers.
The Holzmarkt development is the result of an unprecedented
experiment in a major world capital: what if a city allowed a new quarter to be
built not by the highest bidding property developers or the urban planners with
the highest accolades, but the nightclub owners who put on the best parties in
town?
Juval Dieziger, 42, and Christoph Klenzendorf, 43, used to
run Bar25, an institution which started as a silver ‘68 Nagetusch trailer
serving up whisky and techno and grew into a nightclub in the style of a
Western saloon underneath the old Jannowitzbrücke station.
Along with nearby Berghain, Bar25 was one of the legendary
venues that fostered post-millennial Berlin’s status as a party capital. With
the site due to be regenerated by holding company SpreeUrban, Bar25 closed its
doors with a five-day party in 2010.
A a cooperative founded by Bar25 regulars leases the land
for the Holzmarkt development. Photograph: Christian Jungeblodt for the Guardian
But when talks between SpreeUrban and investors collapsed
two years later and the plot of land was put out for tender, Dieziger and
Klenzendorf spotted an opportunity to reclaim their old stomping ground.
A Swiss pension fund called Abendrot, which had been born
out of the anti-nuclear movement, beat off competition from hedge funds and
bought the site for over €10m (£8.5m), then leasing it back to a cooperative
founded by Bar25 regulars.
Dieziger and his co-conspirators had been part of the
protest movement against the original plans on the sunny northern side of the
river, which culminated in locals blocking a boat tour for investors with an
armada of rubber dinghies. But he felt simply being against gentrification
wasn’t enough.
“We were different. We had attitude,” he said, walking
across the building site a few days before its grand opening. “If your position
is that you are always against everything that is changing in this city, then
you’ll eventually get overrun and left behind. You have to learn to use the
system to your advantage”.
The aim was create a self-sustaining microcosm: if one of
the acrobats injures her back while training in the studio, she can drop off
her children at the nursery and visit a chiropractor one floor up. In return,
her troupe are required to host all their premiers at the events venue or the
KaterHolzig nightclub on the site, thus raising cash that feeds back into the
collective system.
The canteen, which serves a lunch menu for €6 to the
approximately 300 people working on the site during the day, doubles up as an
upmarket restaurant in the evening, serving expensive wines and a seven-course
menu conceived by a Noma-trained chef.
“We wanted to disable the mechanisms of the
race-to-the-bottom economy and create as many synergies as possible,” said
Dieziger. “We didn’t want to build the kind of market economy where those
offering the cheapest products for the cheapest conditions win out. If one of
the businesses here struggles, then the others may have to help out.”
Not all of the team’s original vision has survived four
years of planning applications. Bread is baked on-site, though a plan to grow
the restaurant’s vegetables in allotments by the river Spree fell foul of
hygiene regulations. A 24-hour-nursery for parents who worked night shifts turned
out to be too complicated to organise; a proposal for 12-floor high-rise
buildings made entirely out of wood sent health-and-safety officers into fits.
“It was a learning curve for us: we had to learn to obey the
rules we used to ignore”, said Dieziger after over 80 visits to the Berlin
building authorities. “If I had known eight years ago how much work this would
require, I wouldn’t have done it.”
The project’s ambition, to show that a city can grow up
without losing its soul, also required a number of self-inflicted commercial
restraints: neither the cooperative nor the Abendrot foundation are
contractually allowed to sell the property for their own profit. According to
Dieziger, the value of properties in the area has risen ten-fold in the four
years since the first cut of the spade.
In the Bar25 days most of the staff lived in self-made
shacks and caravans next to the club, but in its reincarnation the site doesn’t
contain any permanent housing. Eleven refugees are currently sheltered on the
site, and there are plans for temporary student accommodation and a guest
house, but none of the people behind the project live on the site.
“If we had decided to live here as well, then everyone would
have wanted to live here”, said Dieziger. “So we had to say no. Owning a home
can make people very selfish.”
In contrast to Berghain, housed in an austere former power
plant, Bar25 used to pride itself on its openness. Door policy was as strict
and unfathomable as anywhere in Berlin clubland, but parties at Dieziger and
Klenzendorf’s venue, which opened only during the summer months, took place as
much outside as indoors. “Less testosterone and more love,” was the owners’
motto.
In a village with four entrances and no gates, that attitude
could pose a potential problem. The nearby RAW complex – another jumble of
derelict buildings turned creative hub and party mile – has in recent years
begun to draw stag-dos and tourists, who in turn have attracted drug dealers
and pickpockets.
Holzmarkt’s management are not planning advertise or market
the development in a conventional way – word of mouth, they hope, will act as a
natural filter for the kind of people their experiment attracts. The village’s
layout may also act as a natural barrier to it being overrun: without a central
thoroughfare and only a meandering cycling path along the river, it’s the kind
of place you can amble around but not race through.
The challenge in the first few months will be whether
Holzmarkt can recreate the Bar25 experience without bringing in a bouncer or
some sort of village police. If their experiment succeeds, they could achieve
something that Berlin under the old SpreeUrban plans would have never even
imagined: not to catch up with London and New York, but to build a new model
for other major cities to follow.
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