Spend Dry January with us, say pubs and bars
Ben Pike, assistant manager of Crowd of Favours in
Leeds, said non-alcoholic beers were increasingly popular
Claire
Wilde
BBC News
Published
12 January
2024
https://www.bbc.com/news/articles/c2jy28jer43o
After
indulging at Christmas, many drinkers take up the Dry January challenge to take
a break from the booze and make a healthy start to the new year. But pubs and
bars across Yorkshire are urging customers not to stay away during what can be
a challenging month for the hospitality sector.
It was a
stark warning - a pub in a North Yorkshire village took to social media to urge
people to continue to use their locals in January or risk losing them
altogether.
In a post
on Facebook, external, the Galphay Inn near Ripon said: "Dry January, it’s
a great idea.
"But
small pubs in the local villages also sell 0% drinks, beer, lager, gin and wine
plus of course the 'usual' soft drinks.
"If
you don’t support us through the hard months of trading, you will have dry
villages. All year round."
Dry January
challenges participants to take a month off drinking alcohol.
It first
ran in 2013 and more than 175,000 people signed up to take part, external last
year, according to Alcohol Change UK, the charity behind the initiative.
But critics
have expressed concerns about its impact on hospitality businesses during what
can be a difficult month.
It even
spawned a counter-campaign called Tryanuary, which encouraged people to try out
new beers or pubs.
More alcohol-free options
At Roland's
bar in Leeds, which offers a non-alcoholic cocktail menu, bartender Anastasia
Granenko said the first few days of January had been "painfully, boringly
quiet".
However,
she said, "come the weekend" people realised they wanted to go out
again and things got back to normal.
She said
people drinking the alcohol-free alternatives tended to spend almost as much as
anyone else.
She said:
"It's quieter than it was in December but we are in no way
struggling."
At another
bar, Crowd of Favours, assistant manager Ben Pike said the previous January had
been really busy.
He said:
"For every person on Dry January, 10 others aren't."
He said
non-alcoholic beers were increasingly popular and had improved so much in
recent years.
He added:
"A gentleman came today to offer me some samples and if he hadn't told me
it was alcohol-free, I would never have guessed."
At a nearby
traditional pub, the Duck and Drake, regular customer Sean Driver was one of
those attempting Dry January, saying he wanted to "save money and have a
rest".
He said:
"Me and a couple of mates say we will do it every January, but we
fail."
Sitting at
the bar with a blackcurrant and lemonade, he said this year was his "first
proper attempt" and was going well, barring a lapse the previous Friday.
Mr Driver
said it was not stopping him from going to the pub to enjoy the atmosphere and
live music.
He said:
"I was in here last night and I was in here the night before."
Barman
David Houlbrook said people tended to "drink too much and spend up"
over Christmas so January could be a little quieter.
But he said
Dry January did not affect his pub too much, suggesting bigger chains may feel
the effects more.
Alcohol
Change UK has encouraged participants in this year's challenge to continue
heading out to pubs and restaurants.
It lent its
support to a campaign by alcohol-free brewers Lucky Saint and pub chain
Mitchells and Butlers called Thou Shalt Go to the Pub.
'Notoriously quiet'
The
charity, which formed from a merger of Alcohol Concern and Alcohol Research UK,
said taking part in Dry January did not mean people "have to stay
in".
A
spokesperson said: "With the month a notoriously quiet time in
hospitality, it’s important to remember that pubs are a place for social
connection for many people."
They said
gone were the days "when your only alcohol-free options are lemonade, cola
or a glass of water".
The
Yorkshire and Humber region lost nearly 300 of its pubs and clubs in the decade
to March 2023, a fall of 6%, according to figures from the Office for National
Statistics, external.
Licensed
clubs accounted for most of these closures, with pub numbers seeing a smaller
decline.

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