Nigel Farage’s pressure group, Action on World Health (AWH), has formally relocated its core operations to the United States.

 

Nigel Farage’s anti-WHO campaign moves to US with allies added to board

Nigel Farage’s pressure group, Action on World Health (AWH), has formally relocated its core operations to the United States. The campaign group, which Farage co-founded in May 2024 to lobby for the reform or replacement of the World Health Organization (WHO), has established a new corporate presence in America.

The move follows a series of updates to its leadership structure, aligning the group with prominent conservative and transatlantic political allies.

The Relocation Context

The strategic move comes at a time when the United States has distanced itself from the global health body under Donald Trump's administration. AWH campaigns against the WHO's global Pandemic Agreement, claiming the treaty undermines national sovereignty—a stance the WHO has repeatedly denounced as misinformation.

Newly Expanded Leadership and Board Allies

The group's corporate and foundational boards now features several notable UK and US political figures, strategists, and business associates:

• Nigel Farage MP: Continues to serve as the Co-Founder and Honorary Chairman.
• David Roach: Co-Founder, President, and CEO. Roach is a Reform UK local election candidate whose consulting firm previously faced scrutiny for its lobbying links to the vaping and novel nicotine industry.
• Hon. Andrew Wigmore: Serving as the group's Treasurer. Wigmore is a well-known political strategist and close associate of Farage, famously part of the "Bad Boys of Brexit" network.
• Amanda Moslé Friedman: Appointed as Secretary. She is a US businesswoman, Farage associate, and executive at the nuclear technology company IP3.
• Greg Swenson: Board Member. Swenson is a prominent commentator and the current chair of Republicans Overseas UK.
• Gerry Gunster: Board Member. Gunster is an experienced US-based political consultant and referendum strategist who previously worked alongside Brexit campaign veterans.
• Hon. Kerri L. Bickford: Appointed to the board of the Action on World Health Foundation.

Ongoing Controversy

The transparency of the group's operations remains under heavy scrutiny by watchdog organizations. UK transparency advocates, including the Good Law Project and Spotlight on Corruption, have raised concerns regarding AWH's refusal to publicly disclose its financial backers. Critics argue that the cross-border move highlights gaps in accountability rules surrounding the side-hustles and political campaigns of sitting Members of Parliament.