2020
ELECTIONS
Harris pays early dividends for Biden campaign
It's clear after only a few days that the senator has
added a new dimension to the campaign to help engage young voters and people of
color.
By
CHRISTOPHER CADELAGO and NATASHA KORECKI
08/16/2020
07:00 AM EDT
Updated:
08/16/2020 09:11 AM EDT
https://www.politico.com/news/2020/08/16/harris-breathes-life-into-biden-campaign-395804
WILMINGTON,
Del. — Even as Joe Biden took a commanding lead in polls over the summer,
Democrats feared his campaign still lacked the vigor it would take to inspire
younger voters and people of color to turn out this fall.
In less
than a week as his running mate, Kamala Harris is showing signs she can act as
an accelerant to his bid — and give the campaign a new dimension to excite
voters heading into the Democratic convention this week.
In the few
days since Harris joined the ticket, Biden has seen surging fundraising,
promising polls and the rare sight of a hometown crowd — despite not being able
to hold a rally.
“I think
she brings with her the energy of every Black woman in the country,” said
former Sen. Carol Moseley Braun of Illinois, the first Black woman elected to
the chamber, and only one besides Harris.
When Biden
spoke on a campus here earlier this summer, the parking lot was near-empty, and
the only activity was a few reporters waiting to have their temperature taken.
But a day after Harris was announced, the same high school parking lot was
jammed with cars. Supporters with custom signs and Biden and Harris t-shirts
ringed the sidewalk with iPhone cameras to catch their first glances of the
tandem that will take on Donald Trump.
In
interviews, more than a dozen people close to the Biden and Harris operations,
as well as elected officials and campaign aides sketched out how the ticket is
coming together and how it will be deployed in the final 79-day sprint to the
election. Much of the early focus has been on preparing and integrating the
candidates and reintroducing Harris at events alongside Biden.
In the days
after this week's convention, the two are expected to sit down for their first
extended TV interview together. People close to the campaign said they are
planning for Harris to keep to a similar travel scheduled as Biden, though it
hinges on whether the coronavirus abates.
The
campaign is confident she can help with a number of constituencies, including
African Americans, suburban women and, given her history in California, Latinos
in states like Arizona, Florida and Texas.
The first
signs of what they’ve gained came in Harris’ debut speech as Biden's running
mate on Wednesday. Demonstrating the range that made her an early contender for
the nomination, she weaved together a methodical prosecution of the Trump
administration with a personal tribute to Biden’s late son Beau. The Biden
campaign announced raising nearly $50 million in the two days after she joined
the ticket, a stunning sum after he spent months narrowing Trump’s cash
advance. Snap polls now show Democrats more likely to cast their ballots for
the ticket.
“I tried to
image some of the other vice-presidential candidates who haven’t done much
campaigning pulling it off, and it would have been tough,” said Rose
Kapolczynski, a longtime Democratic strategist in California, noting the
difficulty of connecting with a TV audience without the benefit of applause
lines and the energy of a rally crowd.
Harris in
the speech assailed Trump for squandering the economy that Biden helped revive
with Barack Obama. But, Kapolczynski added, just as dramatic was the contrast
between Harris and Biden, both visually and in tone.
“He’s a
70-something white male establishment figure and that is comforting to many
moderate Democrats. Now, he has a ticket that looks like America and looks to
the future,” she said. “It’s an invitation to younger and other occasional
voters to get out and vote this time. Kamala Harris looks like change.”
While
Harris has been an early boon to Biden, some are already focusing on how the
benefits go the other way, too. Harris see-sawed on issues and stumbled in the
primary before dropping out in December. Several people close to the campaign said
after watching her last week that they now believe Harris, whose strong outings
as a candidate last year were overshadowed by consistent miscues and a crowded
field of challengers, will bring more to the table than they previously
imagined. They also expect Biden's infrastructure and apparatus, which has
largely kept to a disciplined message and avoided embarrassing leaks, to keep
her focused and encourage her full potential as a campaigner.
Harris’
selection followed months of intense work to burnish her reputation with the
public and the Biden camp after her candidacy also exposed her shortcomings as
a manager. With her eye on the vice presidency, Harris brought in new advisers
and cut ties with aides who had clashed with each other — and also managed to
enrage some on Biden’s team during their bruising primary. Once the interview
process began, Harris closed ranks behind a small group of aides while
consulting with others on a need-to-know basis.
Harris is
now surrounded by a new staff handpicked by Biden’s campaign, though aides said
it was assembled before they were sure he’d pick Harris. Karine Jean-Pierre, a
Biden senior adviser, is Harris’ new chief of staff and Sheila Nix is a senior
adviser to Harris and her husband, Doug Emhoff. Liz Allen is the communications
director.
As is
customary, she is expected to bring only a handful of her staffers to the
campaign. Rohini Kosoglu, Harris’ former chief of staff on the campaign and in
the Senate, will advise her in a senior role, a person familiar with the move
said. Sabrina Singh, a newer addition to Harris’ staff who spent time on the
campaigns of Cory Booker and Mike Bloomberg, will work in communications under
Allen.
Democratic
presidential candidate former Vice President Joe Biden and his running mate
Sen. Kamala Harris, D-Calif., pass each other as Harris moves to the podium to
speak during a campaign event at Alexis Dupont High School in Wilmington, Del.,
Wednesday, Aug. 12, 2020.
2020
A day after
the rollout speech, Harris joined Biden for a briefing on health and the
coronavirus. Florida Rep. Donna Shalala said the new ticket provided an early
example for how they could continue to complement one another to drive “a very
simple message."
That day,
it was "everybody’s got to wear a mask. Nothing complicated about it,”
Shalala said. “Then they went on the attack, calling out Trump for the lack of
leadership.”
Another
challenge last week arrived when Trump refused to repudiate a groundless theory
that Harris is ineligible for the vice presidency. Though her parents weren't
U.S. citizens at the time of her birth, Harris was born in Oakland, Calif.,
making her a citizen under the Constitution.
Biden’s
team responded with a statement calling Trump grotesque, accusing him of trying
to fan racism with a ploy that comes from a place of weakness. Since then, the
campaign has adopted a strategy of letting it go, though some aides have individually
continued to point to it being rooted in racism. The calculation is that voters
who would be persuaded by the attack are unlikely to come into the Biden-Harris
fold.
“They’re
desperate, I think that’s how we feel about it,” said one adviser, adding the
Biden campaign would continue to monitor whether the claims gain traction and
act accordingly.
Harris and
Emhoff returned to Washington Saturday evening after spending four days with
the Bidens in Wilmington. Biden at one point called Emhoff’s children as well
as his mother. “There was definitely a deepening of the relationship,” an
adviser said of the Bidens and Harris and Emhoff, who has developed a following
of his own on social media. Biden and Harris also spent some time one-on-one.
After the
convention, campaign events are expected to remain largely virtual. The Biden
campaign is looking for more creative ways for the two of them to interact with
the public and reporters. They see her connection not only to communities of color,
but are encouraged by polling they say demonstrates her appeal among suburban
women. And they are looking to build virtual events to expand on that strength.
Harris’
first big test as Biden's running mate will come when she delivers her
convention speech Wednesday. The text was described as a collaboration between
Biden and Harris aides, and the senator herself. Some Harris advisers and close
allies are urging her to add more depth to the retelling of her own story, with
some noting that she needs to move beyond the limited personal anecdotes she’s
comfortably retold for many years.
Others
suggested she ground her biography in the moment. Harris’ parents, immigrants
from Jamaica and India, were active in the civil rights movement. Her late
mother was a cancer research scientist. Shalala said the best way to showcase
Harris is to allow “her personality, her charisma, her attractiveness as a
candidate” to shine.
“They need
to allow the senator to be the senator,” she said. “They don’t need to mold her
in a way where she looks like Biden. But she does need to look like a partner.”
Harris’
precise role in the campaign is still being defined, though officials and aides
to the senator noted that she’s spent months as a top Biden surrogate and
fundraiser and is already familiar with several of his policies. One obvious
approach for her, given her legal experience and history of interrogating
Republican witnesses in the Senate, is to go on the attack.
“As a
campaigner, I think she can prosecute the heck out of the Trump administration
in terms of the many ways they have taken this country backwards,” said Rep.
Barbara Lee, the first of several Congressional Black Caucus members to endorse
Harris last year.
But some
allies and strategists, mindful of the critiques that followed Harris’ debates,
said they were worried about typecasting her and driving down her own
popularity in the process.
Tracy Sefl,
a former Hillary Clinton adviser, said the Biden campaign would be wise to
deploy Harris virtually to host smaller, more intimate conversations — a format
she said would help Harris stand out and forge a more intimate connection with
voters.
“Tens of
thousands joined a Zoom with President Obama and George Clooney, trading jokes
about their barking dogs while also making the case for Joe Biden. I'd welcome
much more of this, but now with Kamala,” Sefl said. “Hearing from her and
seeing her in action, close-up will play to her many advantages. … It may seem
counterintuitive, but the virtual format adds intimacy and when done well, can
truly create a sense of community.”
While
Harris polled far behind Biden with Black voters (she dropped out before voting
started), Moseley Braun stressed her appeal among Black women and cited her
ties to Black sororities. Harris, a Howard graduate, was a member of Alpha
Kappa Alpha, which Moseley Braun predicted would bring out hundreds of
thousands of people alone to vote for Harris and Biden.
“There are
a lot of people putting a lot of hope that she represents hope and represents
progress for our country,” Moseley Braun said.

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