How
Britain got to the front of Donald Trump’s trade queue
From
last-minute pork demands to parties in the embassy, this is how Britain charmed
the unpredictable president — and why it could all still unravel.
May 8, 2025
9:45 pm CET
https://www.politico.eu/article/donald-trump-keir-starmer-trade-uk-us-britain/
By Dan
Bloom, Sam Blewett, Graham Lanktree, Megan Messerly, Emilio Casalicchio and
Stefan Boscia
LONDON —
Sporting a bow tie under the gold filigree ceiling of London’s 18th century
Mansion House, Britain’s Jonathan Reynolds was in a good mood.
Britain and
India had sealed a (highly controversial) trade deal the previous day, and a
pact with the U.S. seemed near. “This is not an easy time to be a trade
minister,” the business and trade secretary told a banquet of ambassadors and
business elite Wednesday night. “Weeks happen in hours.”
He did not
realize how right he was. At almost the exact minute Reynolds began his speech
at 9:24 p.m., Keir Starmer took a surprise call from Donald Trump. The U.S.
president had interrupted the second half of a football match between the prime
minister’s team Arsenal and Paris Saint-Germain, which he was watching on TV in
his Downing Street flat.
Trump made
an “11th-hour intervention … demanding even more out of this deal than any of
us expected,” U.K. Ambassador to the U.S. Peter Mandelson revealed Thursday in
the Oval Office, where Trump gripped his hand.
Trump asked
Starmer to cut U.K. tariffs on American ethanol and pork, said three people
familiar with the details. Like other officials quoted in this piece, they
spoke on condition of anonymity.
Yet after
another call to Reynolds from his negotiating team — which he took while still
in a Mansion House drawing room — the deal was sealed.
Britain
agreed to Trump’s demand on ethanol, but not on pork. The two leaders appeared
on split-screen speakerphone calls Thursday to announce the U.S.’s first
bilateral carve-out deal from sweeping tariffs that Trump announced on April 2.
The
made-for-TV pact was announced with Trumpian bombast on the 80th anniversary of
VE Day, prompting Starmer to redraw his carefully-laid schedule and visit a
Jaguar Land Rover plant. So last-minute was the trip that Downing Street
accidentally invited journalists to the wrong car factory.
The deal
will cut tariffs from 27.5 percent to 10 percent for 100,000 U.S.-bound British
cars per year and slash 25 percent tariffs on British steel and aluminum to
zero, while allowing 13,000 tons of U.S. beef to enter the U.K. tariff-free.
White House demands for Britain to water down a digital services tax on
technology giants came to nothing — for now, at least. (Work will soon begin on
a further technology partnership).
Never mind
that the terms are still worse than those Britain enjoyed before Trump’s
“Liberation Day,” or that the president — hit by a domestic backlash to his
tariffs — was under pressure to announce a deal, any deal. Nor that questions
are yet to be answered, and that opposition MPs are already demanding a full
vote on the deal.
It left
Starmer jubilant. The prime minister said it proved “performative politics”
were not the answer, while allies hailed victory for his “warm relations, cool
heads” strategy — a months-long buttering-up of the president that began in
earnest when Starmer handed Trump an invitation to a state visit in the Oval
Office in February.
Nine years
ago, Barack Obama said Brexit would put Britain at the “back of the queue” for
a U.S. trade deal. On Thursday Britain was at the front of that queue —
although notably not for a full free-trade agreement — and Trump said it had
“Brexit in particular” to thank.
“Normally
after Arsenal lose you don’t see him grinning the next morning,” one No. 10
official said of Starmer Thursday. “But he was definitely grinning this
morning.”
Weeks in the
negotiating tunnel
While the
details went down to the wire, most of the deal was finalized on the U.K. side
this week by three organizations: Downing Street, the Department for Business
and Trade (DBT) and the British Embassy in Washington.
The
softly-softly push came from across the government, including Chancellor Rachel
Reeves, who made her case to U.S. Treasury Secretary Scott Bessent on April 25.
But the DBT and embassy led the show, in weeks of talks where — at times — only
about half a dozen people were fully in the loop.
Industry
figures suspected something was afoot on April 30, when senior figures —
including Bryant Trick, assistant U.S. trade representative, and Graham
Floater, the DBT’s director for U.S. trade — failed to show at a dialogue for
the two nations’ small and medium-sized businesses in Charlotte, North
Carolina.
Officially
the reason was a transport hiccup, but one person with knowledge of the meeting
said: “I thought it was one of the signs that significant progress was being
made. It really, really tightened up over the last couple of weeks.”
Several
people said a key figure in sealing the deal was civil servant Amanda Brooks,
the DBT director general for trade negotiations. Brooks was visibly buzzing in
a red dress at Wednesday’s Mansion House gala — speaking in excited but hushed
tones to the business elite — after working on the deals with India and the
U.S. at the same time.
“She is the
engine room of DBT’s trade negotiations,” said one industry figure. A second
added: “Amanda is a very cool operator. She of course was having to multitask
to get the India agreement over the line as well.”
Another
figure at the center of negotiations was Varun Chandra, the former boss of the
secretive advisory firm Hakluyt who is now Starmer’s business adviser in No.
10. Chandra was in regular contact with U.S. Commerce Secretary Howard Lutnick
and U.S. Trade Representative Jamieson Greer, as was Reynolds. The Guardian
reported that Chandra was in the U.S. to seal the deal this week.
Mandelson —
who flanked Trump in the Oval Office Thursday along with Mungo Woodifield, the
British Embassy’s minister counsellor for trade — was also at the center of
talks. The smooth-talking operator from the days of Tony Blair’s government
asked business groups in private what he could offer the U.S., and used his
lavish residence to full effect, hosting three parties in four days over the
White House correspondents’ weekend.
Something,
somewhere must have worked.
When the
USTR’s team spoke to British industry groups in March, the U.S. appeared to
have three priorities, said the first industry figure quoted above — the
digital services tax, carve-outs from the U.K.’s 20 percent Value Added Tax
rate, and some agreement on agricultural exports. Britain offered nothing on
the first two in the deal, although agrifood became “probably the top” U.S. ask
in the last month, the second industry figure said.
U.S.
officials also began by saying the “U.K. has a trade deficit with the U.S. and
it needs to be rectified. The language softened on that point, where it became
more ‘we’re equals and there’s not so much of a problem to be dealt with,’” the
industry figure said. “That change in messaging is probably a reflection that
the U.K. team were doing a really good job on working on the White House and
trying to put the U.K. in a better light.”
But Britain
cannot solely thank itself. Trump was also suffering a domestic backlash to his
wave of tariffs, putting him under pressure to telegraph some movement on trade
talks amid fears that empty ports on the country's West Coast will soon
translate to reduced supply and higher prices on shelves. The shift in the U.S.
position was partly due to “pressure Trump was feeling on some of the economic
issues,” conceded the first industry figure quoted above.
The
president has also been eager to telegraph strength and notch a win before he
departs next week for the Middle East, in what was supposed to be the first
foreign trip of his second term before Pope Francis’ funeral was scheduled late
last month.
The special
relationship
Nonetheless,
Britain still managed to insert itself — rather than another ally — at the
moment the president needed that deal.
Starmer
spent their Feb. 27 meeting in the Oval Office careful to lavish praise on
Trump, and after their White House meeting the president returned the favor.
"You are a very tough negotiator,” Trump told him.
It's the
same tactic Starmer has employed on the Russia-Ukraine war, where he picked up
the phone to Trump and Ukrainian President Volodymyr Zelenskyy after their
clash in the Oval Office instead of condemning the scene online.
Critics and
opposition MPs say this is a sign of weakness, and that the PM should be more
robust in public with the president, like Canada’s new PM Mark Carney.
Starmer's backers insist it has paid off, with Ukraine and the U.S. reaching a
minerals deal, though a Ukraine-Russia peace deal still looks some way off.
All this
while Starmer struggles with tanking poll ratings and the rapid rise of Nigel
Farage's right-wing Reform UK party. The second industry figure above said:
“Generally I think the government are playing a blinder internationally at the
moment. Domestic, a bit more difficult.”
Officials
insisted Britain was clear on its red lines in private — namely that American
food imported into the U.K. would have to meet British rules, and that it
needed help for Britain’s stricken car sector and steel industry. One MP who
spoke to car industry executives in recent weeks warned the 25 percent tariffs
were “existential.” Officials were also on alert not to water down rules on
pharmaceutical products coming into the U.K.
Mandelson
told POLITICO: "I am very happy with the outcome. We have secured all our
main asks and the agreement will now open the door to a deeper long-term
U.K.-U.S. technology partnership."
Now for the
details
For all the
jubilation, the deal still has a long time to potentially unravel.
Starmer
tacitly accepted that tariffs on U.K. exports to the U.S. were still higher
than in the Biden era. “The question you should be asking is, is it better than
where we were yesterday?" he told a reporter.
Kemi
Badenoch, leader of the opposition Conservative Party, said: "We cut our
tariffs — America tripled theirs … we’ve just been shafted!"
Starmer’s
rural MPs, still smarting from the blowback over cuts to inheritance tax relief
for farmers, had been on high alert as news leaked of agri concessions, but
helpful statements from the National Farmers Union following the announcement
calmed nerves. “The NFU is content with this deal, hormone beef and chlorinated
chicken are still banned and SPS standards upheld. So that makes my worries
melt away,” one MP said.
The NFU did,
however, raise concerns about the decision to slash tariffs on U.S. exports of
ethanol. And U.S. Agriculture Secretary Brooke Rollins said the deal would
“exponentially increase our beef exports,” despite the insistence of U.K.
officials that standards would be upheld. The details will be studied closely.
Many other
questions will only be answered later, after Trump accepted that the final
details are only being “written up in the coming weeks.”
MPs will not
get a vote on the whole deal, even though some individual measures will be
voted on as a part of the current U.K. process to ratify trade agreements.
The Liberal
Democrats have already demanded a full vote, while Conservative MP John
Whittingdale said: “Parliament should not just debate but vote on a U.S. trade
agreement. Not least as I will want to be sure that we are not surrendering
vital measures such as IP protection, the Digital Markets Act and the Online
Safety Act in order to get a deal.”
Reynolds
insisted Thursday that Britain’s legislation on digital services taxes and
online safety had not been touched. But it was not immediately clear that they
would remain untouched in future talks on tech cooperation.
“Everything’s
on the table,” said one U.K. official when asked about the digital services
tax. “If it’s something fantastically attractive … if the sum that goes into
the deal outweighs what goes with the digital services tax, then let’s do it.”
Mandelson
said in the Oval Office that Thursday’s deal will be “the end just at the
beginning.” He may be right in more ways
than one. Starmer for now is savoring a hard-won victory, but on the Trump
rollercoaster there will be many more ups and downs to come.
Annabelle
Dickson and Noah Keate contributed reporting.
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