The battle to become Europe's safest holiday
destination
Vasco
Cotovio, Elinda Labropoulou, Fred Pleitgen and Claudia Otto, CNN • Updated 16th
June 2020
(CNN) —
They've both got beaches, food, history and sunshine, but two leading tourist
destinations are now selling themselves as Europe's safest as they try to lure
the visitors they need to prop up economies fried by the coronavirus.
Both
Portugal and Greece, which this week opened their doors wider to international
visitors, are trumpeting relatively low infection rates and widespread measures
to keep the virus in check.
And both
face financial peril unless they can persuade the tourists to come.
Portuguese
Prime Minister António Costa believes his country remains as attractive as
ever, but has launched a new campaign highlighting its safety. "All the
reasons to visit Portugal are still here so tourists are welcome," he
tells CNN.
Portugal
has one of Europe's lowest death tolls from Covid-19 -- 1,520 fatalities among
a population of fewer than 11 million -- and the government hopes its handling
of the pandemic will help the country beat out other nations as it tries to
convince would-be travelers to visit.
"We
are among the countries that tested the most, we're one of the countries that
better knows the real spread of the virus, where the numbers are the safest and
where people can come with confidence," Costa says proudly.
"Confidence will be one of the differentiating factors at the moment of
choosing where to go on holidays -- I think that Portugal is a good
destination."
His
comments are mirrored by his counterpart in Greece, Kyriakos Mitsotakis, who
says his country's top priority is safety as this week it opens seasonal hotels
to visitors from across Europe.
"I am
not interested in making Greece the number one destination in Europe,"
Mitsotakis says. "I am interested in making Greece the safest destination
in Europe."
'Clean and
safe'
In
Portugal, part of the efforts to build up that confidence has been the
introduction of hygiene certification to designate tourist facilities as
"clean and safe."
"We've
created a protocol between the health authorities, all the hotels, to create a
special seal, clean and safe, to give everyone guarantees so that they can come
and they'll be safe," Costa says. Some 14,000 businesses have received the
seal and 15,000 employees have been trained, officials say.
Although
the prime minister admits the numbers won't be as good as in previous years,
Costa says there are good indicators that occupancy rates will be at robust
levels.
It's still
early in the summer season, but both countries are off to a slow start.
Lisbon's
old town neighborhood of Alfama -- usually packed with tourists on a sunny day
-- is still quiet. The area, vacated by many residents over the past decade due
to the gentrification that saw many buildings turned into tourist
accommodation, is only just beginning to open up restaurants, shops and cafes
closed during the height of the virus.
"We
were forced to close our store for about two months, the last time we closed
was in 1977," says Miguel Clarinha, an owner and manager of Pasteis de
Belem, a Lisbon institution that sells the country's famous Pasteis de Nata
custard tarts.
He says
since reopening in mid-May, business has been between 15-20% of normal. The
shop, he says, is selling about 4,000 tarts daily compared to the usual figure
of 30,000.
"We're
hopeful of course but we also know this year is going to be a slow year,"
he says.
Last-minute
decision
Among the
few travelers to be seen, Christine Benna, 48, an office administrator from
Germany says she felt it was safe enough to visit.
"We
planned it before [the pandemic]," she says. "We were waiting until the
last minute to see if it was possible to fly or not and it was possible, so we
said 'let's go.'"
Benna and
her partner spent most of their two weeks in Portugal outside of Lisbon,
visiting friends in the countryside, limiting their time in the Portuguese
capital to one day.
"We
didn't want to postpone because who knows how things will be in a couple of
months, probably the situation will be rather worse," she says, admitting
that probably this will be the couple's only trip outside of Germany this year.
While many
might have been put off by the current situation and tried to get a refund or
change the dates of their trip, the couple felt confident enough getting on a
plane.
"We
had an FFP2 mask during the entire flight so that we are safe," says
Benna's partner Rainer Dreiling, 52, a cancer researcher from Germany. "In
open areas it's not very dangerous, only in small spaces, in rooms or
something, so we're not scared about it."
A survey by
Hotelaria de Portugal, an association that represents 65% of hotels in the
country, does show that people like Benna and Dreiling are indeed planning
their holidays in Portugal but optimism levels do not match those of the prime
minister Costa.
Most
bookings come from Spain (20.7%), the United Kingdom (16.8%), France (14.7%),
and Germany (9.4%), according to the study, which also showed that most of the
hotels surveyed still expect to have an occupancy rate below 20% until the end
of the year.
Because of
that, a majority of hotels will only be operating at full capacity from
September and a large portion will have to remain at a reduced capacity until
the end of the year. It's a grim outlook, especially for a country where
tourism alone represents 14.6% of GDP.
"Until
there's a vaccine there'll be a virus," Prime Minister Costa says.
"Initially we only had one way of protecting ourselves -- it was to lock
ourselves at home -- now we know more and we know how to live with the virus in
safety.
It's a
similar picture in Greece where about 90% of tourism revenue comes from
international visitors. The country will be lucky to see anywhere near the 33
million visitors, bringing an estimated $20 billion, that it received in 2019.
But while
beautiful shorelines like rugged Porto Katsiki on the Ionian island of Lefkas
-- regularly featured on global best beaches lists -- are currently crowd-free,
they're expected to get busier as Greece begins the gradual opening of its
borders.
With
considerably fewer virus fatalities than Portugal, Greece is being hailed as
one of the safest countries for holidaymakers in the Mediterranean this summer.
It's seen under 200 deaths from Covid-19 and a little over 3,000 cases in a
population of 11 million.
Greece's
opening is gradual, starting with a bridge period until June 30, during which
international passenger flights will only be allowed to enter Greece via its
two main airports in Athens and Thessaloniki.
Direct
international flights to the country's many tourism destinations will resume as
of July 1. Ferries from other countries will also be permitted to dock from
July.
The opening
means that passengers from a list of dozens of countries with low infection
rates can now enter Greece, subject to random tests. The list is expected to be
extended by July.
Those
arriving from airports that are on a "black list" of high
transmission areas compiled by the EU's Aviation Safety Agency (EASA) have to
test and must quarantine overnight pending results.
Even if the
results are negative, travelers arriving from high risk areas will have to
self-quarantine for a week at their arrival destination. Those who test
positive will be quarantined for up to 14 days.
Greece
hopes its early success in the fight against the virus will translate into
receipts, in an industry that accounts for more than 20% of the country's GDP
and one in four jobs.
As in
Portugal, strict health and safety protocols have been introduced. Hotels are
required to have a contracted physician on call while employees must have to
take regular tests.
At popular
destinations "Covid-19 rooms," or in some cases designated hotels,
have been set aside to quarantine anyone testing positive for the virus.
Hoteliers
in Lefkas say the vast majority of questions from potential clients are about
health and safety.
"People
want to travel but they want to make sure they minimize exposure. They want to
know that once they arrive at their final destination they will have space to
social distance and feel safe," says Odysseas Christofides, owner of the
Pavezzo Country Retreat.
Christofides
estimates bookings to have dropped by 60% since this time last year. "We
also have a lot of guests with valid bookings who don't know if they will need
to cancel last minute because of travel restrictions and uncertainty about
flights. It is a one step at a time year for all of us."
North of
Lefkas, in the resort town of Parga the beach has just been cleaned and sunbeds
put in place. Parga receives tens of thousands of visitors annually, mostly
from Europe's north. This year it started out completely empty for the first
time since the hotels were first built in the 1950s, locals say. With
preparations visibly underway, they express concern about the summer ahead.
"Bookings
show that many people will not travel this summer. Many clients have already
moved their bookings to next year," says Antonis Zygouris manager of Parga
travel agency ITS Travel. "But if the first ones who come have a great
time and return home safe things could pick up."
Downward
spiral
Greece
avoided the first Covid-19 wave with an early lockdown. Now the prime minister
wants to welcome tourists. Will it work? Nic Robertson reports.
With annual
visitor numbers more than doubling since 2010 and increasing reliance on the
tourism industry, Greece knows that despite its early success the country's
economy is going to suffer. The government has said that more than half of this
year's tourism revenue is already lost.
Tourism has
only just managed to help Greece begin to emerge from a 10-year financial
crisis, but it now looks as if that same industry's woes will now send the
country's economy spiraling downward again.
To try to
bolster the sector, Greece's government has presented an extensive plan including
an improved health infrastructure.
This
includes the installation of nearly 450 beds for Covid-19 cases on popular
islands and the hiring of nearly 700 additional staff. Eleven airplanes have
also been transformed into futuristic-looking "transit capsules" that
can be used for patients needing to be airlifted to intensive care units.
With many
challenges still ahead, Greece's Prime Minister Kyriakos Mitsotakis says the
coming months will be "a different summer."
His
Portuguese counterpart, António Costa, is in agreement.
"We
will have to live with the virus for a very long time," he says.
"Does that transform our lives? Yes. Does that impede our lives? No.
It requires us to live differently."


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