Brand Beckham
by
Alison Boshoff
The Fame. The Feuds. The Fallout.
What
happens when brand comes before blood?
For
decades, David and Victoria Beckham have sold the world a story: of unity,
loyalty and family first. They built a global empire on that image transforming
footballing talent and pop stardom into one of the most powerful celebrity
brands on the planet. But behind the carefully curated façade, a different
story has been unfolding.
In this
explosive and deeply sourced biography, acclaimed showbiz journalist, Alison
Boshoff, uncovers what really lies behind Brand Beckham.
Drawing
on interviews with the architects of the brand to those who have witnessed its
inner workings up close she delivers never-before-seen details and stories
about the workings of the Beckham empire and the truth behind the fall out with
now estranged son, Brooklyn and wife, Nicola Peltz.
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