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Review
Winners
Take All by Anand Giridharadas review – superb hate-reading
This
article is more than 6 years old
A
spirited examination of the hubris and hypocrisy of the super-rich who claim
they are helping the world
Aditya
Chakrabortty
Thu 14
Feb 2019 08.30 CET
https://www.theguardian.com/books/2019/feb/14/winners-take-all-by-anand-giridharadas-review
Davos is
no place for fighting. It is where chief executives fly to in private jets to
discuss the dire consequences of climate change, where hot-money speculators
deliver homilies on responsible investing, and the world’s media receive every
falling cliche with unctuous warmth. Yet last month it was here in Switzerland,
amid the sharp shooters and roadblocks, that a very revealing skirmish broke
out.
At a
panel devoted to “making digital globalization inclusive” (for Davos is mainly
a hollow-eyed human re-enactment of the drabbest Economist editorials),
computer tycoon Michael Dell was asked what he thought about a 70% tax on
earnings of more than $10m a year. The very idea provoked speakers and audience
to peals of laughter. What a joke, to take money away from these deserving
multimillionaires! Dell, the 39th richest person in the world, replied that he
and his wife already give to charity: “I feel much more comfortable with our
ability … to allocate those funds than I do giving them to the government.” Who
needs the imprecise squall of democracy when a man worth $33bn can decide what
the masses need? He went on: “I don’t think it will help the growth of the US
economy. Name a country where that’s worked – ever.” Fervent agreement followed
until economist Erik Brynjolfsson butted in, citing one country that had had
such high tax rates: “The United States … from about the 1930s to the 1960s …
and those were pretty good years for growth.” Brynjolfsson is not known for his
socialism and his intervention was far milder than that made two days later by
historian Rutger Bregman (“Taxes, taxes, taxes … all the rest is bullshit”),
but still, the aromatic consensus had been broken.
Were I
Anand Giridharadas’s publisher, I would broadcast that exchange as an
advertisement for his latest book, in which he takes aim at his favourite
targets. The elevation of business people to “leaders”, whose views somehow
soar above self-interest; the nose-wrinkling dismissal of messy politics; the
blimpish disregard for even recent history – all are present and shown as
incorrect in Winners Take All.
As
reporting assignments go, this calls not so much for a flak jacket as a sick
bag
The big
questions animating this book are the ones central to western politics today:
why is the state of affairs made nonsense by the economic crisis still in
place? What explains both the governing class’s lack of serious response to
2008’s banking crash, and the vast inequality that continues in its wake?
Rather than economic or political analysis, Winners Take All is a study of the
alibis and strategies used by Dell and his kind to justify inertia.
Giridharadas takes us inside charitable foundations and back-slapping summits
to meet management consultants, greying politicians and a few of the most
important names in philanthropy. His is the view from the panel discussion, the
venture capitalist’s boardroom and the fundraiser with its bespoke canapes.
As
reporting assignments go, this calls not so much for a flak jacket as a sick
bag. In a Manhattan crammed with visiting dignitaries for UN week, Bill Clinton
convenes a conference at which the audience is told: “Empowering girls and
women is the hot new branding thing!” David Miliband gazes on as the boss of
Western Union chides the prime minister of Sweden: “One of the issues in the
politicians, with all due respect, Mr Prime Minister, is that you guys are
voted by local people, but you’re responsible for global issues.” Never mind
that Mr Western Union is beholden to his shareholders, it’s the nation state
that’s parochial.
Giridharadas
boards a cruise ship bound for the Bahamas, doubling as a floating conference
for entrepreneurs apparently hungry for social justice. Into this arena is
beamed Edward Snowden, whose exposing of the US’s surveillance regime led to
his exile in Moscow. He talks to the assembled cruisers about the necessity of
heretical thinking, before the Silicon Valley moneyman interviewing him breaks
in: “So I invest in founders for a living. And I gotta tell you … I smell a
founder here … there’s probably investors waiting for you here.”
Witnessing
such hubris and hypocrisy must have been hard on the stomach; it does, however,
make superb hate-reading. Through these vignettes, Giridharadas depicts an
elite he dubs MarketWorld, an international nexus of consultants and business
people and centrist politicians who want “to change the world while also
profiting from the status quo”. Its hubs include Silicon Valley and Wall
Street, its feeding stations Davos and all the other expensive talking shops.
Its denizens have access to political power and millions to buy wider
influence, through donating to universities and museums. In his bemused
defensiveness over higher taxes, Dell was the embodiment of MarketWorld. The
billionaires in this book prefer markets to governments, policies to politics, and
love solutions that are win-win – which is another way of saying that they
should never lose. Theirs is conservatism camouflaged in radical adjectives;
change you can’t believe in.
In this
exotic land, Giridharadas is an insider-outsider. Having spent half a chapter
beating up McKinsey management consultants, he later reveals that he worked
there. Pages are spent laying into TED talks, even though the author has
delivered two. His wife is Priya Parker, who describes her business as helping
“activists, elected officials, corporate executives, educators, and
philanthropists create transformative gatherings” of precisely the kind her
husband skewers in this book. As for networking, Giridharadas admits to
mingling with “the ultra-rich in antler-decorated mansions overlooking the
Roaring Fork Valley”. Fair enough: a man’s got to eat – and he might as well
eat devilled eggs.
Power has
been put in the hands of a group that believes trade unions are merely cartels
and hell is other people voting
That
background allows him precious access and imbues the text with a catty intimacy
that is hugely enjoyable. His one-liners and storytelling zest make
Giridharadas the guy who you want to hang out with on the sidelines of that
earnest cocktail party. But his analysis could do with some deepening. The ugly
vanity of MarketWorld may be eye-catching, but what makes it unfair is that it
is bankrolled by the rest of us, through lower wages and low taxes on wealth.
Simply put, we pay the billionaires to tell us what to do. What gives their
demands such amplification isn’t just their money, vital though that is, it is
that they and their friends in government have razed many of the countervailing
institutions, whether organised labour or local government. Winners Take All
doesn’t name it, but what it’s really describing is an institutional crisis in
which the political landscape has been cleared of its forces for representation
and reformation. Instead, power has been put in the hands of a group that
believes trade unions are merely cartels, thinkers are far inferior to “thought
leaders” and hell is other people voting.
Giridharadas’s
answer to all this is simple: a bigger and more powerful state. “The government
is us,” he quotes Italian philosopher Chiara Cordelli approvingly. And he is
right that it is high time politics took back the ground it has lost to policy.
But barely more than a line is spent acknowledging that there are plenty of
times the government is not us – when it is taking away our benefits, when it
is displacing us from our homes, or when it is cutting taxes for corporations
while closing children’s centres.
Arguments
aside, this is a good book whose most subtle and powerful moments come when
Giridharadas finds other insiders with a hankering to be on the outside, agents
of change who know that the system they work within only shortchanges us.
People such as Darren Walker, the sharp-minded African American head of the
Ford Foundation charity, who knows the root problem goes deeper than poverty
and bad luck; it is inequality. Riding his black limousine into “the belly of
the beast”, a private equity firm, Walker plans how he will broach that
argument, but finds himself in front of an impassive audience and resorts to a
familiar vaudeville act of telling his harsh life story: born in a hospital run
by a charity, raised single-handedly by his mum, working as a busboy aged 12 …
The executives respond by asking how he motivates staff.
In this
way, banal humiliation is heaped on a good and relatively powerful man trying
to reform a system that, on all the available evidence, may not be reformable.

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