Can Big Tech Serve Democracy?
New tools and technology policy might help, but
politics come first.
Henry
Farrell Glen Weyl
Categories:
Politics
Topics:
Democracy, Science and Technology, Trump
December 7,
2021
https://bostonreview.net/articles/can-big-tech-serve-democracy/
System Error: Where Big Tech Went Wrong and How We Can
Reboot
Jeremy M.
Weinstein, Mehran Sahami, and Rob Reich
HarperCollins,
$27.99 (cloth)
Solving Public Problems: A Practical Guide to Fix Our
Government and Change Our World
Beth Simone
Noveck
Yale
University Press, $30 (cloth)
Two new
books about technology and the fate of democracy begin by describing the
storming of the U.S. Capitol on January 6, 2021. They are right to see that
fateful day as a turning point and a benchmark for debates about the course of
U.S. society, and hint at important questions: Can democracy survive in its
current form? What role did information technology play in encouraging a
violent mob to tear through Congress? And what do we do now?
What role did information technology play in
encouraging a violent mob to tear through Congress? And what do we do now?
Both books
see January 6 as the product of systematic misinformation and fraud, and argue
that the solution is more participatory democracy. Though we agree for the most
part, neither book offers a comprehensive theory of change or a particularly
persuasive vision of an aspirational digital democracy. Solving Public
Problems, by Beth Simone Noveck—director of Northeastern University’s
Governance Lab and New Jersey’s inaugural Chief Innovation Officer—suggests
that better government will produce a better public. System Error—by political
theorist Rob Reich, computer scientist Mehran Sahami, and political scientist
Jeremy M. Weinstein —explains how government might come to understand and
perhaps constrain big tech more effectively. Each makes important
contributions. System Error breaks new ground in explaining why Silicon Valley
(SV) is wreaking havoc on U.S. politics and offers uniformly thoughtful
reforms. Solving Public Problems, on the other hand, offers possibly the most
detailed and serious treatment of how digital tools help enhance democratic
governance around the world. Neither, however, answers the question implicitly
posed by opening their books with a description of U.S. democracy’s failure:
What happens now, after January 6?
System
Error’s greatest contribution to public debate is to identify more precisely
how SV went wrong. Books such as Shoshana Zuboff’s The Age of Surveillance
Capitalism depict SV as a vast devouring Moloch, perfecting the means to
manipulate human behavior. Others, such as Roger McNamee’s Zucked, focus on the
business side. These books help correct an imbalance in public debate, which
just a few years ago treated business leaders like Mark Zuckerberg as heroes,
and took Facebook seriously when it claimed it was spreading freedom and
building a new cosmopolitan world where borders didn’t matter and everyone was
connected. But these books don’t get at the core problem, which is a product of
the powerful mathematical techniques that drive SV’s business model.
System
Error explains that SV’s ability to turn complicated situations into
optimization problems accounts for both its successes and its most appalling
failures. Optimization lies behind the ubiquitous use of machine learning and
automated feedback, the relentless “solutionism” described by Evgeny Morozov,
and SV CEOs’ obsession with metrics. It is a mathematical technique that allows
engineers to formalize complex problems and make them tractable, abstracting
away most of the messiness of the real world. F. A. Hayek wrote of the
“religion of the engineers”—their modern heirs are animated by the faith that
seemingly impossible problems can be solved through math, blazing a path to a
brighter world.
The first
step in optimization is identifying the quantity that will be either maximized
or minimized. This allows for the creation of an “objective function,” which
ranks the possible solutions from best to worst. The second step involves using
available data to provisionally identify the resources that can be employed to
reach that goal and the hard limiting constraints. The third step is
identifying and implementing the best possible solution given those resources
and constraints. The fourth step is to keep updating how those resources and
constraints are understood as more information is gathered.
Optimization
underlies what used to be exuberant and refreshing about SV, and very often
still is. Engineers are impatient with intellectual analyses that aim to
understand problems and debates rather than solve them. When engineers
unleashed their energies on big social problems, such as bringing down the cost
of rocket launches or making video conferencing at scale rapidly possible
during a pandemic, it turned out that many things could and did get done.
Optimization allows engineers to formalize complex
problems and erase the messiness of the real world, but it cannot reconcile
people’s conflicting world views.
Indeed,
many of the great achievements of the modern age are the product of this kind
of ingenuity. Finding relevant information for research used to require card
catalogs, clippings files and vast amounts of human effort. Google search—a
means for combing through a vast, distributed repository of the world’s
information and getting useful results within a fraction of a second—would have
seemed like a ludicrous impossibility only three decades ago. Google’s founders
used a set of mathematical techniques to leverage the Internet’s latent
information structures, ranking online resources in terms of their likely
usefulness to searchers and unleashing a knowledge revolution.
The problem
is that optimization cannot reconcile people’s conflicting world views. Though
conflict has always been the meat of politics, political differences today mean
that people not only disagree over solutions and precise settings of valuation
parameters; they also clash over the fundamental terms in which problems are
conceptualized. Is racism a characteristic of individual preferences or an
arrangement of social forces? Is fairness a property of a whole society or of a
particular algorithm? How well is human flourishing captured by economic
output? What do “power” and its “decentralization” mean? For optimization
theory, these are at best ill-posed problems.
SV bet that
these political problems would evaporate under a benevolent technocracy.
Reasonable people, once they got away from the artificial disagreement imposed
by older and cruder ways of thinking, would surely cooperate and agree on the
right solutions. Advances in measurement and computational capacity would
finally build a Tower of Babel that reached the heavens.
Facebook’s
corporate religion held that cooperation would blossom as its social network
drew the world together. Meanwhile, Google’s founder Sergey Brin argued that
the politicians who won national elections should “withdraw from [their]
respective parties and govern as independents in name and in spirit.” System
Error recounts how Reich was invited to a private dinner of SV leaders who
wanted to figure out how to build the ideal society to maximize scientific and
technological progress. When Reich asked whether this society would be
democratic, he was scornfully told that democracy holds back progress. The
participants struggled with how to attract people to move to or vote for such a
society. Still, they assumed that as SV reshaped the world, democratic
politics—with its messiness, factionalism, and hostility to innovation—would
give way to cleaner, more functional systems that deliver what people really
want. Of course, this did not work.
Reich and
his co-authors (who all teach at Stanford and are refreshingly blunt about the
University’s role in creating this mindset) explain how their undergraduates
idolize entrepreneurs who move fast and break things. In contrast, as
then-Stanford president John Hennessy once told Joshua Cohen, it would be
ridiculous for Stanford students to want to go into government. What could they
possibly change? SV was in the business of changing things, and its
entrepreneurs saw themselves as more than just business leaders. They were a
self-appointed Platonic aristocracy of guardians who understood what needed to
be done and had the means to push it through.
SV’s optimization spread and deepened divisions. It
led citizens into spaces where facts became lies and logic was turned upside
down.
The optimal
arrangements for progress that they proposed bore an uncanny resemblance to the
arrangements that would maximize SV’s profits. As System Error explains,
optimization theory worked well in harness with its close cousin, the
“Objectives and Key Results” (OKR) management philosophy, pioneered by Andy
Grove at Intel, to align engineering insight with profit-making intent. For a
little while, the mythology of optimization allowed entrepreneurs to convince
themselves that they were doing good by virtue of doing well. When Facebook
connected people, it believed it made everyone better off—including the
advertisers who paid Facebook to access its users. Keeping users happy through
algorithms that maximized “engagement” also kept their eyes focused on the ads
that paid for the endless streams of user posts, tweets, and videos.
But
politics kept creeping back in—and in increasingly unpleasant ways. It became
clear that Facebook and other SV platforms were fostering profound division:
enabling the persecution of the Rohingya minority in Myanmar, allowing India’s
BJP party to foster ethnic hatred, and magnifying the influence of the U.S. far
right. As the writer Anna Wiener explains, even seemingly innocuous services
such as Github, which was supposed to help programmers cooperate on open-source
coding projects, provided a space where the far right could organize.
As the
chorus of objections grew, Facebook drowned it out by singing the corporate
hymn ever more fervently. The company’s current Chief Technology Officer argued
in a 2016 internal memo that Facebook’s power “to connect people” was a global
mission of transformation, which justified the questionable privacy practices
and occasional lives lost from bullying into suicide or terrorist attacks
organized on the platform. Connecting people via Facebook was “de facto good”;
it unified a world divided by borders and languages.
However,
SV’s machineries of optimization—while not the sole causes of
polarization—spread and deepened divisions. Social media algorithms used
machine learning to maximize “engagement,” drawing consumers to content that
would keep them on the service and viewing ads. The way that these algorithms
personalized content with limited attention to diversity, social cohesion, or relationships
across difference likely deepened division and failed to promote greater
comity. Indeed, research suggests that this drew many users to shocking or
surprising content that aided radicalization. Other work argues that social
media just made it easier for angry people to find and share falsehoods that
they already wanted to find.
While there
is still much debate over the details, there is a growing consensus that these
tools led citizens down rabbit-holes and into a land of dark wonder where facts
became lies and logic was turned upside down. Instead of providing a rational
alternative to divisive politics, SV’s products deepened social and political
divisions, helping transform the United States into a balkanized country where
outraged mobs could storm the Capitol and try to find and hang the vice
president.
Politics is
not only about filling potholes; the problems that divide citizens can’t be
solved through better information and implementation.
Reich and
his coauthors, however, have more to say about the problem than they do about
possible solutions. They argue correctly that we need government involvement in
a system-wide solution, but their prescriptions mostly focus on better
technology policy. System Error highlights the need for a new relationship
between government and technology, in which governments revive institutions
(such as Congress’s defunct Office for Technology Assessment) that help inform
complex technical issues, and technologists incorporate ethics into how they
build things. Its authors want an informed citizenry to boot out politicians
who fail to protect their interest. But this is sketched out in light pencil.
Beth
Noveck’s Solving Public Problems does the opposite; it centers solutions.
Building on her earlier books (Wiki Government; Smarter Citizens, Smarter
State), Noveck celebrates the potential of data and technology to solve
problems by engaging citizens. This is her most comprehensive book yet,
bursting with sage, practical advice for public sector officials and civil
society actors who want to engage citizens and give them more power.
Noveck
generally thinks that the problems of modern democracies are straightforward.
People don’t trust government because it does not solve festering problems in
people’s lives. Citizens blame government for their dire straits. She argues
that these problems are fundamentally solvable, as citizens have much of the
knowledge needed to tackle them. Government, then, must involve citizens so it
can gain better outcomes. Noveck urges that public institutions should engage
citizens through wide collaboration, taking advantage of new data and analytics
to resolve the issues that citizens care about.
She
describes many examples of how this can work. In San Pedro, Mexico, a city
councilor launched an initiative to lower the amount of time that people spent
driving their kids to school. In the U.S. Patent Office, Noveck herself helped
develop a system of expert volunteers to help determine whether inventions
should be patented. In Taiwan hundreds of thousands of citizens use online
tools to figure out how best to understand and define political problems that
can be addressed through legislation (we’ll return to this example a bit
later). The Economic Development Authority in New Jersey (where Noveck works
for the state government) sent out questionnaires to small- and medium-sized
businesses during the COVID-19 pandemic to determine what support people
needed.
Noveck
cites philosopher John Dewey, whose understanding of the democratic challenge
is close to her own. For Dewey politics begins in the problems that people
experience in their lives. Many of these are the result of hidden
interdependencies with other people. Uncovering these interdependencies is the
first step toward problem solving—and citizens ought to be involved alongside
experts. As Dewey puts it, even if the expert shoemaker knows how to make
shoes, the customer knows where the shoe pinches. Governments miss out on
valuable information when they ignore the perspectives of citizens or treat
them as a nuisance.
Noveck
believes that technology can play a crucial role in gathering this information
and acting on it. Like Reich and his coauthors, she is skeptical of SV
solutionism and argues that problem solving is a collective civic enterprise
that works best when it can call on diverse perspectives and information to
figure out what to do. Businesses have a hard time solving major social
problems on their own, after all, “profit maximization and the financial
interests of the firm will always come first.”
Public institutions should engage citizens through collaboration,
taking advantage of new data and analytics to resolve issues that citizens care
about.
So, what
can technology do? Online platforms help governments draw on a wider and more
diverse range of citizen perspectives. For example, Noveck points to an online
platform in Reykjavik that allows residents to suggest how money should be
spent. More than half the city’s population has proposed solutions or voted on
them. With help from the government, “design thinking” can be remade to create
interfaces that are easy for individuals and communities to engage with.
Indeed, data and algorithms can be used for the public good, so long as we
understand their potential biases.
Noveck
believes that technology can make government more participatory and effective.
As she describes it, public institutions that have “responded to difficult
problems by consulting the citizens directly affected by them and through the
use of rapidly increasing quantities of data and predictive analytics . . .
showed how successful government could be at improving people’s lives if such
novel ways of working were the norm.” Moreover, rebuilding government could
revive U.S. democracy, potentially solving “the crisis of trust in public
institutions,” and building a “stronger but better government” in which
managers work with the public to solve problems and build legitimacy.
This is an
attractive goal, but the book doesn’t quite show how to get there. In fact, one
must ask, if this all works so well, why haven’t we done it yet? The last decade
has seen governments adopting ideas institutes, nudge labs, and other forms of
experimental governance, in part thanks to the tireless work of Noveck and her
collaborators. It is at best uncertain that they had any significant
consequences for the crisis of trust that Noveck is rightly worried about. That
isn’t Noveck’s fault: still, the book does not explain how this apparent
mismatch between the scale of the solutions and the scale of the problem has
affected her thinking about how to bring about change. Will trying harder next
time really produce different results? Can we afford the experiment?
Like the
optimizers, Noveck sees politics as a set of collective problems that we have a
shared interest in solving. Her faith in using citizens’ diverse knowledge and
perspectives to solve these problems, rather than employing optimized machine
learning, is promising, but she understates its difficulty. Politics is often
more struggle than collaboration. People don’t typically fight one another
because they are disappointed in government; they fight because they fear what
will happen if the other side gets a grip on the levers of power.
In the
United States, politics is not only about filling potholes; the problems that
divide citizens can’t be solved through better information and implementation.
We must ask: how do we maintain social cohesion and solidarity while including
people previously marginalized by everything from migration laws to restrictive
zoning? Noveck highlights solutions that government officials have created to
tackle COVID-19, but she doesn’t address citizens’ disputes about how the
government should respond to the virus, or the severity of the virus’s threat.
On their
own, participatory schemes to improve small aspects of peoples’ daily lives are
not going to change their minds. Noveck’s vision of a world in which our
disagreements center on the managerial challenges of a complex society requires
us to first engage fundamental disagreements that shape U.S. politics, not to
ignore or sideline them.
Trying to
detach technology policy from political conflict on the ground is a losing
strategy.
Something
similar is true of the large-scale institutional fixes that Reich and his
coauthors believe are necessary. Under current conditions these solutions are
going to be practically impossible to implement, which may be why System Error
focuses on improving the processes of government and the knowledge available to
democratically elected legislators rather than the deeper problems of U.S.
democracy that it identifies at the outset.
These two
books elide the difficulty of the current political situation in the United
States for a good reason: it is difficult to know where to begin. We ourselves
are far from a complete answer, but the starting point might be the invasion of
a different country’s capitol.
On March
18, 2014, hundreds of student protestors under the banner of the “Sunflower
Movement” stormed Taiwan’s national legislature. They opposed the governing
party’s trade deal, which would have tied the island’s tech stack closer to
that of the mainland. The protestors weren’t violent, but they occupied the
legislature’s main chamber for twenty-four days. On March 30, half a million
people rallied in support of the protestors. According to one poll, a
plurality—and nearly a majority—of Taiwan’s population supported the invasion,
while nearly 70 percent agreed with the protestors’ broad demands. The
protestors forced the government to back down and won substantial concessions,
including better oversight of future trade deals.
Both System
Error and Solving Public Problems praise programmer-turned politician Audrey
Tang, who played a key role in the protests. She helped design the platform
that protestors used to communicate with each other, build consensus around
their demands, and broadcast online videos of the occupation of Parliament.
After this process’s success, the government appointed Tang and her compatriots
as “reverse mentors” to the government’s ministers. When an
independence-oriented party swept the government out of power on the back of
the protests, Tang became minister without portfolio. Later, she became digital
minister, tasked with bringing an agenda like Noveck’s to life on a national
scale.
And, to a
large extent, Tang did precisely what the two books would have wanted. Taiwan’s
government is now arguably the most sophisticated government when it comes to
technology. It has built a system of “digital competency” education that is
emulated around the world. Even the school districts around Microsoft’s
headquarters have sent delegations to learn from them. It has also created
online platforms for civil involvement in policymaking, based on Pol.Is,
designed to minimize trolling and make it easier for the public to reach
consensus on divisive issues. While the platforms have only been used for a
small range of issues, and their results are not binding on legislators, they
are widely accessible. Nearly half of Taiwan’s citizens have signed up as active
users. Moreover, they have addressed controversial topics—such as labor rights
in the gig economy and gay marriage—and seen them through with often ingenious
solutions ratified by the legislature.
Even shit-posting is a form of citizen engagement with
civic life.
Taiwan has
also built a rapid response system to disinformation attacks, which occur more
frequently there than they do in any other country in the world (according to
some observers, because of its proximity and importance to China). Some experts
believe that this has helped dampen the deep polarization along ethno-political
lines related to time of migration to the island and feelings toward the
mainland. Taiwan also managed arguably the best COVID-19 response on the
planet, balancing the strongest economic growth in Asia in 2020 with the
world’s lowest per capita death rate among countries with reliable data.
These
efforts to build and protect democratic consensus and public goods stemmed
directly from democratic confrontation. Fearful that techno-authoritarianism
would creep into their society, the Sunflower movement protestors peacefully
and decisively changed the debate over Taiwanese democracy by highlighting its
incompatibility with a non-democratic neighbor and driving a wedge into the ruling
Kuomintang party. The g0v movement that Tang founded had been a bit player in
the country until that larger mobilization.
There is
much to learn from this experience. Trying to detach technology policy from
political conflict on the ground is probably a losing strategy. After all,
citizens are devoting a great deal of time and energy to engaging with civic
life, even if much of it comes in the form of shit-posting. The question is not
how to dissipate that energy, but how to harness it.
Here, Taiwan
also offers a clue. Two subjects of concern that Americans share with the
Sunflower protesters are the threat of the Chinese Communist Party (CCP) and
the concentration of power in those controlling technology. These both rank
consistently in polls of the top ten threats perceived by Americans.
Could a
great struggle for digital democracy against the Chinese surveillance state and
Silicon Valley surveillance capitalism really form the foundation for a social
movement supporting national renewal? There are certainly many reasons to be
skeptical. Such an agenda could easily degenerate into anti-Asian racism and
militarism. And yet, Taiwan is not the only example of a digital democracy that
bootstrapped itself from the shadow of an authoritarian threat. Estonia, facing
a similarly precarious situation, has built arguably the second most impressive
example of digital democracy.
A
remarkable property of both examples is their deep appeal across the standard
U.S. political spectrum. Tang is perhaps the most prominent transgender
political leader in the world and a self-proclaimed anarchist; she also has
great potential with the U.S. right as one of the most popular leaders on the
front lines in the defense of liberal democracy against the CCP. Estonia is a
trailblazer in participatory democracy and one of the only post-Soviet
countries that has developed a strong welfare state. At the same time, it is a
poster child for libertarians.
Realizing change will require a willingness to
acknowledge those whose beliefs we abhor. It will require politics.
The
coupling of a struggle for democratic ideals and the adjustment of economies
and technologies to match is not new in U.S. history. The Free Soil movement
that helped birth the Republican Party and the abolition of slavery was as much
a movement to protest competition from slave labor and the rise of
industrialization as it was a moral crusade. Roosevelt tied confronting the
Great Depression and dictatorship together to stimulate public infrastructure
and scientific investment. Sputnik provoked a generational investment in
technology that birthed the internet. And we’ve seen explicit echoes of these
moments recently in, for example, the Endless Frontier Act, which draws on the
legacy of the Cold War science surge to revitalize public investment in
response to Chinese competition.
Matching
these past achievements will require mastery of the kind of politics that we
often forget went into making them. To realize the bold visions Reich and his
coauthors urge as necessary and to which Noveck aspires, we will have to speak
to the hearts—not just the heads—of those we often disagree with. This will
require empathy, inspiration, vision, compromise, and a willingness to
acknowledge those whose beliefs we abhor. In short, it will require politics.
Politics is
about coalition building. And that, in turn, is about identifying who you do
not want to win and figuring out how to stop them. The great struggles of the
twenty-first century will pit democracy against authoritarianism, freedom
against surveillance, public control against one party rule, and popular
interests against elite domination. Our chances of avoiding another event like
January 6 depend on whether democratically-oriented politicians and thinkers
succeed in connecting these grand battles to the messy and sordid business of
everyday politics in ways that scramble existing coalitions and forge new ones.
Glen Weyl
Glen Weyl
is Founder of the RadicalxChange Foundation, co-author with Eric Posner of
Radical Markets: Uprooting Capitalism and Democracy for a Just Society, and
Microsoft’s Office of the Chief Technology Officer Political Economist and
Social Technologist (OCTOPEST).
Henry
Farrell
Henry
Farrell is a professor of international politics and democracy at Johns
Hopkins’ Stavros Niarchos Agora Institute and School of Advanced International
Affairs.
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