User
suspicion regarding TikTok has surged following significant changes to its
ownership structure and data privacy policies, specifically involving a
transition to a US-based entity, TikTok USDS Joint Venture LLC, in January
2026. Users have reacted to new terms that allow for more extensive,
"aggressive" data harvesting, including precise location tracking and
the collection of sensitive personal information.
Key
Reasons for Suspicion and Backlash
New Data
Collection Policies: The updated policy includes tracking of "sensitive
information" such as sexual orientation, gender identity, immigration
status, and precise GPS data.
Ownership
Shift and Politics: The new U.S.-majority entity includes investors like
Oracle, with many users expressing concerns over connections to the incoming
Trump administration.
Technical
Issues and Suspected Censorship: Users reported severe glitches immediately
following the ownership change—including failed video uploads and app
outages—leading to accusations of censorship regarding political topics (e.g.,
ICE, Epstein).
Increased
Data Access Concerns: Despite the US ownership shift, skepticism remains
regarding how data is managed, with reports of "aggressive" data
harvesting methods.
Impact on
Users
Mass
Exodus: App deletions have increased by 150% following the announcement.
Alternative
Platform Adoption: Competing apps like "Skylight" and
"UpScored" have experienced a significant rise in user numbers.
High
Paranoia: Users are expressing fear over the misuse of their personal data,
including concerns about sharing identification documents and personal
information.
While
some of the policy language regarding sensitive data was present previously for
compliance with regulations like the CCPA, the combination of new ownership and
immediate technical issues has amplified user anxiety, prompting many to
abandon the platform.

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